Monthly Archives: January 2011

Bears QB injury shows the ugly side of Twitter

Posted on January 31, 2011 by techimage

Technology marketers who continue to believe that what happens on social media outlets such as Twitter doesn’t matter can learn a lesson from Jay Cutler. Continue reading →

Posted in Ken Krause, Marketing & Public Relations, Reviews, Social Media | 24 Comments

TEDx Caltech Rocked!

Posted on January 28, 2011 by techimage

I had the pleasure of attending TEDx at Caltech on January 14th to hear thirty science and technology presentations — on the big stage at Beckman Auditorium on Caltech’s campus here in Pasadena.  Some of the talks were pretty heavy … Continue reading →

Posted in Lawren Markle, Technology Industry | 38 Comments

Creating a Content Chop Shop

Posted on January 27, 2011 by techimage

Repurposing already created content across traditional and new media channels can be quite effective for a business-to-business communications program, and will keep that content engine chugging and boost search engine optimization(SEO) without the process becoming too much of a time sink. Continue reading →

Posted in B2B, Dan McDonnell, Marketing & Public Relations, Social Media, Success Stories | Tagged , , , | 22 Comments

Innovation vs. Invention

Posted on January 25, 2011 by techimage

Chicago Innovation Awards co-founder Tom Kuczmarski writes about innovation trumping invention in his most recent Bloomberg Businessweek column. In a very cogent and simple way, he delineates the differences between invention and innovation, and urges governments and the private sector to … Continue reading →

Posted in Philip Anast, Technology Industry | 30 Comments

Who are the Gatekeepers of Social Media?

Posted on January 24, 2011 by techimage

Folio magazine’s Matt Kinsman has an excellent post titled “For Publishers, Who are the Gatekeepers of Social Media?” The separation of church and state (sales and editorial) continues to be blurred as traditional print publications try to monetize their offerings … Continue reading →

Posted in Social Media, Tim Boivin | 18 Comments

Review: Flip Video Mino HD (8GB)

Posted on January 20, 2011 by crojewski

I’ll admit, since the Flip Video was introduced I have been anxiously waiting to get my hands on one. But after learning my lesson from splurging on the first generation iPhone, I decided to wait for at least the next … Continue reading →

Posted in Christine Rojewski, Reviews, Technology Industry | 36 Comments

“there is no way I’m coming back to Earth”

Posted on January 19, 2011 by Tom McDonald

Those are not words from a science fiction novel, but those of Astronaut Mark Kelly, the brother in-law of U.S. Rep. Gabrielle Giffords, who spoke from the International Space Station about the shootings in Arizona. “I would prefer to be … Continue reading →

Posted in Technology Industry, Tom McDonald | 42 Comments

Time for Analyst Relations?

Posted on January 17, 2011 by techimage

When was the last time you went through a list of industry analysts and reached out to offer a briefing on your company’s technology? I’m guessing you’ll give yourself low marks for followup and consistency of outreach. Why? Because almost … Continue reading →

Posted in B2B, Lawren Markle, Marketing & Public Relations, Social Media, Technology Industry, Tom McDonald | Leave a comment

Netflix Excites Some, Disappoints Others In Order To Stay On Top

Posted on January 10, 2011 by Tom McDonald

Tech lovers looked to last week’s Consumer Electronics Show in Las Vegas for the latest super-cool gadgets. However, with so many of the devices we already own connected to the Internet, it’s easy to miss some of the great innovation … Continue reading →

Posted in Technology Industry, Tom McDonald | 115 Comments

Strategic Thinking

Posted on January 7, 2011 by techimage

Consulting guru McKinsey & Company gives large and small companies alike food for thought in 2011 on whether one’s strategy is passing the test of time. Continue reading →

Posted in B2B, Philip Anast, Social Media, Technology Industry | Tagged , | 20 Comments